NYC GETS A MAJOR REBRAND (AND ITS FIRST OFFICIAL PICTOGRAMS)
This month, NYC launched the city's first official iconography as part of a major branding refresh, which also included a redesigned website and two new typefaces. The new brand includes 250 icons that will be used across all government agencies—many of which were even designed by the agencies themselves.
THE FUTURE OF BRANDING IS DEBRANDING
Brands are looking for new ways to lure consumers. The latest, buzziest effort has been to publish stories that look and feel journalistic. The key strategy of branded content or "native advertising" is to hide the commercial imperative, and even the brand altogether, so that readers think they're consuming a familiar newspaper or magazine.
AMAZING DRONE LANDSCAPE PHOTOGRAPHY
Here is an overview of the immense beauty and diversity of nature, captured from the sky with a drone piloted by Gabriel Scanu, photographer based in Sydney, Australia. Seaside extended breathtaking, snowy landscapes leaving a sense of purity and drills with fall colors that one would be able to fly in this way.
AMAZING LANDSCAPE PHOTOGRAPHY BY RYAN LONGNECKER
Ryan Longnecker is a photographer based in Los Angeles, who travels everywhere around the world. He captures the nature with blue shades, either it’s in a solar or polar context, and brings us in the 4 corners of America : Tahoe, Joshua Tree, Belize, Yosemite, on coasts and mountains with aerial views.
IKEA REDESIGNS ITS BIG BLUE BAG FOR THE FIRST TIME EVER
You don't need to be ashamed of carrying an IKEA bag to the laundromat anymore. If you're one of the many, many, many people who give their Frakta bags a second life hauling around your laundry, carrying groceries, or carting your stuff to the beach, that slight premium will probably be worth it.
10 INDIAN GRAPHIC DESIGNERS
India has always had a fantastically joyous history of graphic design, from fluorescent painted signs advertising goods on the walls of the smallest villages, to the 1950s practice of auto-rickshaw owners adorning their vehicles in everything from flowers, birds — even popular actresses.
CUTE DRAWINGS ON COFFEE FOAM
Melaquino works in a coffee shop in San Francisco for several years. In order to vary little drawings often made on customers’ lattes, a friend encourage her to add more imagination to these banal little creations. She start to draw little animals like dogs, cat, rabbits and also “pop culture” characters like Totoro, Winnie, BB8, Snoopy or the Minions.